INDUSTRY:
Social Media
YEAR:
2021
EXPERIENCE:
SM Content Creation

About
An Instagram carousel concept exploring how design, typography, and motion can guide user attention across multiple slides.


Challenge
The primary challenge was to capture the right balance of realism and versatility in each scene, ensuring the mockups would complement different design styles and industries. Lighting, angles, and depth needed to be carefully controlled to create visually engaging setups without overpowering the displayed content. Additionally, each scene had to be adaptable, with customizable features like backgrounds, surfaces, and lighting adjustments, to allow users flexibility in tailoring scenes to their needs.
I developed a modular layout system using consistent color themes (purple, yellow, black) and geometric shapes. Each slide focused on one design principle — composition, typography, color, and movement — creating a continuous narrative with smooth visual transitions.





